Sunday, January 25, 2015

email - SQL Server - Bulk E-mail using sp_send_dbmail - how many BCCs to be considered spam?



I use sp_send_dbmail to e-mail to groups of users. There can be hundreds of addresses at a time, all of which I am including as BCCs on one mail. Some users at certain domains do not receive the e-mail, and it does not show up in their spam folders. I know that some mail systems block incoming e-mail that has many addresses in the BCC field because it looks like spam. I am assuming this is what is happening.



I believe the ideal solution is to send the e-mails to smaller groups, or to send e-mail individually to every user using the TO field. However, I can't seem to find any guidelines. What is a safe number of BCC addresses to have in a single e-mail without it getting rejected as spam?


Answer



The BCC field is only evaluated at the first mail server and then the mail gets broken up at that mail server for each recipient. So no destination server will know how many other recipients were in the original mail.




The only server that can reject your mail because of too many BCCs would be the one you contact directly.



So the answer to you question is: unlimited.


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